Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

US Open extends American Express partnership

The US Open has announced a multi-year renewal of its partnership with global integrated payments firm American Express, which will thus continue to be a partner of the event and provide its card members and US Open fans with exclusive benefits during the event. American Express has also announced that it will partner with social...
Aditya Chaudhuri

West Ham United FC extend Lyca Mobile partnership

West Ham United FC have signed a multi-year partnership extension with international mobile virtual network operator Lyca Mobile, which will continue on as the club’s Official Global SIM Card Partner. The partnership will also include the West Ham senior women’s team from the upcoming season. The partnership, which started back in 2012/13, will now see...
Aditya Chaudhuri

Wolverhampton Wanderers FC team up with 6686 Sport

Wolverhampton Wanderers FC (commonly referred to as “Wolves”) have roped in sports entertainment platform 6686 Sport as their official sleeve partner. The Asian firm will also serve as the Official Asian Betting Partner to the English professional football club. The partnership was announced during Wolves’ Premier League season-opener against Manchester United, with the 6686 Sport...
Aditya Chaudhuri

Major League Soccer (MLS) teams up with CELSIUS

Major League Soccer (MLS) has announced a new multi-year deal with energy drink firm CELSIUS, which will be joining as the Official Energy Drink of the top-tier US football league until the end of its 2026 season.  CELSIUS will receive on-ground LED branding and also on the substitution boards and in-game signage as per the...
Aditya Chaudhuri

Dutch Grand Prix 2023: Verstappen equals world record with win

Max Verstappen continued his dominance in the ongoing 2023 Formula One Championship as he took a record ninth win in a row at his home Grand Prix. Verstappen’s win now equals him with another Red Bull great — Sebastian Vettel. The reigning World Champion’s dominance now has him just a couple of wins away from...
Aditya Chaudhuri

Infosys ropes in Iga ?wi?tek as Global Brand Ambassador

Tennis star Iga ?wi?tek has joined the Indian global digital services company Infosys as a Global Brand Ambassador. The multi-year deal was signed on August 25.  Infosys has already shown its interest in tennis for several years by helping innovate the ATP Tour, Roland-Garros, the Australian Open, and The International Tennis Hall of Fame. The...
Aditya Chaudhuri

Newcastle United FC net Sportsbet.io deal

English professional football club Newcastle United FC have announced a new multi-year partnership with leading online sports technology and betting platform Sportsbet.io, which thus becomes one of their Official Club Partners. Peter Silverstone, Chief Commercial Officer, Newcastle United FC, said: “Sportsbet.io is a digital innovator and shares the club’s desire to unlock new ways of...
Aditya Chaudhuri

Erling Haaland partners with Midea

Norwegian professional footballer and Manchester City forward Erling Haaland has been roped in as an Official Global Brand Ambassador by home appliances producer Midea. The partnership deepens Man City’s ties with Midea, the Beijiao-based Chinese home appliance company having had a global partnership agreement in place with the club since January 2020. As a Midea...
Aditya Chaudhuri

Chennaiyin FC team up with SSVM Institutions

Chennaiyin FC have on-boarded Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as their associate sponsor for the 2023–24 season.  The partnership allows the two-time Indian Super League champions to take the game of football beyond Chennai and into other parts of Tamil Nadu, such as Coimbatore and Mettupalayam. SSVM, having been a long-term partner with the...
Aditya Chaudhuri

US Open teams up with Aperol

Italian aperitivo brand Aperol has signed a new partnership with the US Open, joining as an Official Partner of the tournament. The partnership will see Italy’s culture and cuisine brought to the USTA Billie Jean King National Tennis Center in New York, New York, over the course of the tournament.  Deanne Pownall, Managing Director of...
Aditya Chaudhuri
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