Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Manchester City renew Axi partnership

English professional football club Manchester City FC have renewed their partnership with online trading platform Axi. The partnership extension will focus on highlighting female representation in football and trading. Axi and Manchester City first partnered in 2020. The partnership renewal also entails Axi sponsoring the City senior women’s football team. Tom Boyle, VP of Global...
Aditya Chaudhuri

Williams Racing ink LEADER partnership

British Formula One team Williams Racing have announced a one-race partnership with Australian IT distributor LEADER for the 2023 Australian Grand Prix.  The partnership will see LEADER support the Cyber Protection Partnership between Williams Racing and Acronis and gain branding on the nose of the Williams’ race car at the 2023 Australian GP.  James Bower,...
Aditya Chaudhuri

Rajasthan Royals (RR) renew partnership with Fino Payments Bank

Indian Premier League (IPL) franchise Rajasthan Royals (RR) have renewed their partnership with Fino Payments Bank, with the latter set to continue as the former’s Official Digital Banking Partner.  The partnership, which started in 2022, will see Fino Bank continue to drive messages of convenience, accessibility, proximity and trust. Fino Bank will also work towards...
Aditya Chaudhuri

Rajasthan Royals (RR) extend Goel TMT partnership

Indian steel manufacturing firm Goel TMT has renewed its partnership with Indian Premier League (IPL) side Rajasthan Royals (RR). The partnership renewal will see Goel TMT continue on as an Associate Sponsor of the Royals for the next three years. As an Associate Sponsor, Goel TMT will have its branding continue to feature on both...
Aditya Chaudhuri

Yuvraj Singh and Harbhajan Singh headline Cadbury’s #CheerForAllSports ad

Former Indian cricketers Yuvraj Singh and Harbhajan Singh headline Cadbury’s #CheerForAllSports campaign, which is aimed at encouraging the Indian public to go out and lend their support to all sports, fill up the stadiums and back the national- and international-level professional athletes across the country.  The campaign sees Cadbury have a QR code on the...
Aditya Chaudhuri

SunRisers Hyderabad (SRH) team up with Bachpan Play School

Bachpan Play School has been announced the Official School Education Partner of Indian Premier League (IPL) team SunRisers Hyderabad (SRH). This is the first-ever school tie-up in IPL history. Ajay Gupta, CEO and Founder, Bachpan Play School, commented: “We are thrilled beyond measure at becoming the Official School Education Partner for SunRisers Hyderabad. The very...
Aditya Chaudhuri

Rajasthan Royals (RR) ink UBON deal

Gadgets and consumer electronics brand UBON has been roped in as the Official Headgear & Audio Sponsor of the Rajasthan Royals (RR).  The agreement will have the UBON logo present on the helmet and cap of the RR team throughout the 2023 Indian Premier League (IPL) season. UBON has stated that it hopes to reach...
Aditya Chaudhuri

boAt inks multi-team IPL deal

Three Indian Premier League (IPL) teams have signed a new partnership agreement with consumer audio and lifestyle brand boAt. The three teams are: the Kolkata Knight Riders (KKR), the Royal Challengers Bangalore (RCB) and the Gujarat Titans (GT). While the RCB and the GT have roped in boAt as their Official Audio and Wearable Partner,...
Aditya Chaudhuri

Royal Challengers Bangalore (RCB) announce Viacom18 partnership

Bengaluru-based Indian cricket franchise Royal Challengers Bangalore (RCB) have announced a new partnership with Viacom18, the digital rights holder of the TATA Indian Premier League (IPL) and the global rights holder of the TATA Women’s Premier League (WPL). The partnership will grant RCB fans exclusive access to IPL content on JioCinema. They will gain exclusive...
Aditya Chaudhuri

KEI Industries announced as Royal Challengers Bangalore (RCB) Principal Partner

Indian wires and cables manufacturer KEI Industries has been announced as the Principal Partner of Indian cricket franchise Royal Challengers Bangalore’s (RCB) men’s team ahead of the 2023 Indian Premier League (IPL) season. The three-year partnership will kick off with IPL 2023 see the KEI logo feature on the back of the RCB men’s team’s...
Aditya Chaudhuri
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