Football News

MAJOR LEAGUE SOCCER SPONSORS

Here are the sponsors for Major League Soccer (MLS) – the flagship soccer competition of the United States of America and Canada. FOUNDED – 1993 Adidas – Unlike other leagues where individual clubs are responsible for their own kit suppliers, the MLS clubs are covered by a league-wide deal with Adidas. The German sportswear giant...
Staff

PREMIER LEAGUE CLUBS AND THEIR SLEEVE SPONSORS, 2020

Sleeve sponsorship has become quite a rage over the past decade and has opened a new door for both clubs and companies to gain a revenue stream and add to the kit aesthetic by vying for arguably the next most important slot for sponsorship on the shirts after torso – the sleeve. Here’s a list...
Staff

SPURS SEAL SLEEVE SPONSORSHIP WITH CINCH

Tottenham Hotspur agreed a five-year partnership with UK-based online used-car retailer cinch earlier this month. The deal makes cinch the first-ever sleeve sponsor of Tottenham; the Lilywhites had been without a sleeve sponsor since the introduction of sleeve sponsorship in the Premier League in the 2017-18 season. Owned by Constellation Automotive Group, cinch will have...
Staff

SKY BET CHAMPIONSHIP SPONSORS

Here are the sponsors for the Sky Bet Championship – the second tier of English football. MAIN NAME – English Football League (EFL) Championship FOUNDED – 2004   Papa John’s – The pizza takeaway franchise serves as the official pizza to the EFL since last October. The three-year deal also see Papa John’s serve as...
Staff

POCHETTINO ENDS TROPHY CURSE WITH FRENCH SUPER CUP

After ending trophyless with Tottenham over 293 games, Mauricio Pochettino won his first trophy with his third game for PSG, thus getting the silverware monkey off his back.  Mauricio Pochettino has made quite a name for himself over the past few years as one of the finest managers in world football by the virtue of...
Staff

EREDIVISIE SPONSORS

Here are the sponsors for Eredivisie – the Dutch top flight. FOUNDED – 1956   SOCIAL PARTNER VriendenLoterij (Friends lottery) – The Dutch lottery has been the official Social Partner of the Eredivisie since 2005. Participation in the lottery allows fans to contribute to their football club’s youth academies. The partnership sees VriendenLoterij and Eredivisie...
Staff

SERIE A SPONSORS

Here are the sponsors for Serie A TIM – the Italian top flight. MAIN NAME – LEGA SERIE A FOUNDED – 1898   TIM – The Rome-headquartered Italian telecom company serves as the title sponsor to the Italian first division, because of which it is called Serie A TIM. TIM and Lega Serie A have...
Staff

UEFA EUROPA LEAGUE SPONSORS

Here are the exclusive sponsors of the UEFA Europa League. FOUNDED – 1971   FedEx – Memphis-headquartered global logistics company FedEx has been an official sponsor of the UEFA Europa League (UEL) since 2015. The sponsorship has seen FedEx work extensively with the UEL over several fan experience activities, most importantly the “Player Mascot” programme...
Staff

The Paul Pogba Conundrum

Heroics. Hairstyles. Headlines. Everything Paul Pogba does brings attention; attention that brings scrutiny; scrutiny that brings criticism. In nearly a decade-old senior career, Paul Pogba has won almost all the major accolades there are out there, and yet there’s a sense of frustration around him – that he doesn’t seem to be performing up to...
Anshuman Joshi

THE IMPORTANCE OF MARCELO BIELSA

Marcelo Bielsa is regarded as one of the most influential coaches in world football despite having won significantly fewer trophies than some of his counterparts. Today, we try to throw some light on why silverware don’t define Bielsa’s legacy, and never will. AGAINST THE GRAIN Growing up in a family of lawyers and politicians, Marcelo...
Staff
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