Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Team Liquid teams up with Mysten Labs

Team Liquid has announced a strategic partnership agreement with Web3 infrastructure company Mysten Labs. The partnership aims to “highlight the rapidly developing Sui gaming ecosystem and to improve engagement for Team Liquid fans by introducing a renovated and empowered fandom platform built on Sui.” Both Mysten Labs and the Dutch esports organisation will work towards...
Aditya Chaudhuri

Mumbai Indians announce Confluent partnership

The Mumbai Indians (MI) have roped in Confluent, a Mountain View, California-based tech company specialising in data streaming platforms, as their women’s team’s Official Technology Partner for the 2024 Women’s Premier League (WPL) season.  The partnership will put the Confluent logo on the MI jersey, various team assets, as well as around the stadium during...
Aditya Chaudhuri

Rajasthan Royals renew UBON deal

The Rajasthan Royals (RR) have renewed their partnership with consumer electronics brand UBON, which will thus continue on as their Official Audio Partner. The renewal will see the UBON logo continue to be present on the RR helmets and caps during the upcoming Indian Premier League (IPL) season.  Jake Lush McCrum, Chief Executive Officer, Rajasthan...
Aditya Chaudhuri

Royal Challengers Bangalore team up with ITC Sunfeast Baked Creations for WPL 2024

The Royal Challengers Bangalore (RCB) have signed a partnership agreement with ITC Sunfeast Baked Creations, which thus comes on board as their women’s team’s Official Food Partner for the 2024 Women’s Premier League (WPL) season.  The deal will see ITC Sunfeast Baked Creations integrate its brand into the T20 ecosystem and work with the RCB...
Aditya Chaudhuri

Mumbai Indians sign Skechers partnership

Lifestyle and performance brand Skechers have been announced as the Official Kit Partner of both the men’s and women’s teams of the Mumbai Indians (MI).  The MI women’s team jersey for this year is designed by Monisha Jaisingh, taking inspiration from the peacock in an attempt to symbolise the blend of strength and grace. The...
Aditya Chaudhuri

Pond’s and UP Warriorz partner for WPL 2024

Women’s Premier League (WPL) franchise UP Warriorz have signed a partnership agreement with Pond’s, with its “Sun Miracle Sunscreen” coming on board as their Official Sunscreen Sponsor for the 2024 season. Jinisha Sharma, Director, Capri Sports, commented: “As we welcome Pond’s into our family, we underscore the importance of strong alliances in propelling women’s cricket...
Aditya Chaudhuri

Mumbai Indians and Usha International extend partnership for WPL 2024

The Mumbai Indians (MI) and consumer durables brand Usha International have extended their partnership, with the latter set to partner the MI women’s team in the Women’s Premier League (WPL) for another year.  The partnership will see the two continue working towards growing and developing the women’s game both domestically and internationally. Usha International has...
Aditya Chaudhuri

Reema Juffali joins F1 Academy 2024 grid

Saudi Arabian racer Reema Juffali has been announced as the Wild Card entry for the 2024 F1 Academy season and will join the grid for the season-opener at the Jeddah Corniche Circuit in her home country.  Juffali became the first-ever female racer from Saudi Arabia in 2018 and scored points in her debut F4 British...
Aditya Chaudhuri

PGA Tour extends Omni Hotels & Resort partnership

The PGA Tour has announced a multi-year partnership extension agreement with Omni Hotels & Resorts, which will see the latter remain as the Official Hotel and Resort of the PGA Tour and PGA Tour Champions until 2028.  Omni will continue providing the North American professional golf tour’s players with its highest-level membership offering of the...
Aditya Chaudhuri

UP Warriorz team up with Kay Beauty for WPL 2024

Women’s Premier League (WPL) franchise UP Warriorz have announced a partnership agreement with Bollywood actress Katrina Kaif-owned brand Kay Beauty, on-boarding it as their Title Sponsor for the 2024 WPL season.  The partnership will put the Kay Beauty branding front and centre of the Warriorz jersey. The two parties will also work towards highlighting the...
Aditya Chaudhuri