Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Cricket Australia renews ASICS deal

Cricket Australia (CA) has extended its partnership with Japanese sporting goods firm ASICS, which will continue on as the Official Apparel Partner of CA till 2028.  The five-year partnership extension will see ASICS continue providing the Australian men’s and women’s national cricket teams with its products. The deal will cover the 2025/26 Ashes series and...
Aditya Chaudhuri

Lanka Premier League 2023 Sponsors 

This article contains information regarding the organisations enjoying a strong branding presence across the Lanka Premier League’s (LPL) physical and digital assets as sponsors and partners for its 2023 edition. Title Sponsor  SkyFair.News On July 30, 2023, the LPL announced the signing of news agency Skyfair.News as its official title sponsor ahead of the commencement...
Aditya Chaudhuri

Ryder Cup partners with DP World

Biennial men’s golf tournament Ryder Cup has roped in global logistics firm DP World as a Worldwide Commercial Partner.  Working with Ryder Cup Europe and the PGA of America, DP World will use the Ryder Cup as a “global platform to engage with customers, prospects, and stakeholders”. The logistics firm will also help the event by...
Aditya Chaudhuri

Ultimate Fighting Championship (UFC) nets Roobet.fun partnership

Premier mixed-martial arts firm Ultimate Fighting Championship (UFC) has announced a new sponsorship deal with online gaming platform Roobet.fun. As per the agreement, Roobet.fun will join as an Official UFC Partner and receive prominent branding in the Octagon at select Pay-Per-View and Fight Nights events. Roobet.fun will also serve as the Presenting Partner of the...
Aditya Chaudhuri

Royal Challengers Bangalore announce Andy Flower as men’s team Head Coach

The Royal Challengers Bangalore (RCB) have announced Andy Flower as Head Coach of their men’s team. As head coach, Flower has worked with both international and franchise cricket teams. In that time, he has won trophies across the Pakistan Super League, The Hundred and the International League T20. With the England men’s national cricket team,...
Aditya Chaudhuri

Tom Brady invests in Birmingham City FC

NFL legend and seven-time Super Bowl champion Tom Brady has announced a partnership with Knighthead Capital Management, which has made Brady a minority owner of UK-based Birmingham City Football Club (BCFC). Brady will join as the chairman of a new advisory board and work under BCFC’s board and the members of their leadership team.  Brady...
Aditya Chaudhuri

Arsenal FC extend Emirates deal

English professional football club Arsenal FC have announced a partnership extension with the UAE’s leading flag carrier, Emirates. The front-of-shirt sponsorship deal, signed initially in 2006, has been extended till 2028.  The partnership extension was announced ahead of Arsenal FC’s Emirates Cup match against AS Monaco. Also Read – Arsenal FC Sponsors 2023–24 Juliet Slot,...
Aditya Chaudhuri

Revenant Esports inks deal with KREO

Indian esports organisation Revenant Esports has announced a partnership with KREO, a consumer electronics brand catering to gamers and creators. KREO will now serve as the Official Peripherals Partner of Revenant Esports.  As per the deal, Revenant Esports teams will now be powered by KREO products. In return, the KREO logo will receive a strategic...
Aditya Chaudhuri

Paris 2024 partners with IDFM

Transport operator Île-de-France Mobilités (IDFM) has been roped in as an Official Partner of the 2024 Paris Olympics and Paralympics (commonly referred to as “Paris 2024”). The partnership will see IDFM deliver transport services for the Île-de-France region, which has 25 Olympic sites and 17 Paralympic sites. IDFM is set to increase the transport provided...
Aditya Chaudhuri

Serie A Femminile partners with eBay

E-commerce giant eBay has been roped in as the Title Sponsor of the top-tier of professional women’s football in Italy: the Serie A Femminile.  The partnership is an extension of the pre-existing deal between eBay and the Italian Football Federation, which was signed in May 2022. The Serie A Femminile 2023/24 season gets underway from...
Aditya Chaudhuri