Formula 1 News

Sauber announce academy line-up for 2023

Sauber Motorsport have announced the line-up for the Sauber Academy for the upcoming 2023 season. The line-up will include Formula 2 driver Théo Pourchaire, F1 Academy novice Lena Bühler, French-Finnish rising star Marcus Amand, and karting racer Taym Saleh. Pourchaire, the 2022 Formula 2 season runner-up, has been a member of the Sauber Academy since...
Aditya Chaudhuri

Jack Doohan announced as Alpine Reserve Driver

Australian Formula 2 racer Jack Doohan has been announced as the Reserve Driver of French Formula One team, Alpine. Doohan who will be competing for Virtuosi Racing in the Formula 2 2023 season will be competing in his third season with the team. The Australian, who is a previous member of the Red Bull Junior Programme, joined the Alpine family in 2022. Dohaan has already taken part in multiple Formula One sessions for Alpine during the 2022 season. The Australian took part in the Mexican Grand Prix Free Practice 1 session and the Abu Dhabi Grand Prix Free Practice 1 session as well.
Aditya Chaudhuri

TCL Electronics renews Australian Grand Prix partnership

Global television manufacturer and consumer electronics giant TCL Electronics has renewed their partnership with the Australian Grand Prix Corporation. The partnership will see TCL Electronics continue on as the Official Television Provider of the Australian Grand Prix for the second straight year. The renewal of the partnership will see TCL provide the audience with audio-visual coverage experience with the implementation of over 800 LCD TVs installed around the circuit, helping spectators catch the on-track action at all parts of the circuit, irrespective of where they are. TCL will also host a racing simulator for the fans along with a daily prize giveaway. Rafael Mayen, TCL Electronics Australia, National Marketing Manager, commented, "TCL’s visual and audio technologies which is set to expand in the coming months with brand-new TVs and soundbars along with a wider choice of whitegoods — will put F1 fans in pole position to watch cars tear around Melbourne’s lakeside track in exhilarating detail and hear some of the best racing in the world through a fully immersive audio experience. Formula One is a breathtaking experience that offers excitement like no other sport, and we're keen to see people come in and enjoy watching the races in the new TCL Recharge Lounge.”
Aditya Chaudhuri

Red Bull announce new partnership with Built For Athletes

Red Bull Racing have roped in premium fitness brand, Built For Athletes as the team’s Official Luggage Provider, joining on a multi-year deal. Built For Athletes will provide the team with their products which will be meticulously designed to provide supreme comfort, absolute assurance and unapologetic style. Both parties will also work together on a limited edition collection which will have the Built for Athlete backpack in the Red Bull Racing colours. The backpack will have the names of Red Bull's drivers - Max Verstappen and Sergio Pérez on them. Christian Horner, Team Principal and CEO at Oracle Red Bull Racing, said, "As a team who prioritises partnering with brands that offer the highest quality products and constantly push for better, Built For Athletes is a perfect match for us. They understand not only our need for peak performance on race day, but everything involved in getting us to that point. Travel is such an important part of our lives in Formula One, and Built For Athletes make it that much easier with the top-class product line they have produced.”
Aditya Chaudhuri

The Hyderabad E-Prix shows how far India is from organising motorsport events

There is an age-old saying: “the fans make the sport”. The bottom line is that sports needs fans, and it’s the fans who make the sport what it is. In football, a team playing at their home ground count on the home support to cheer them on, and the fans are called the unofficial “12th...
Aditya Chaudhuri

Mercedes team up with G42

Leading UAE-based artificial intelligence (AI) and cloud computing technology company, G42, have been announced as an Official Partner of German Formula One team Mercedes following a multi-year partnership with the German team. The partnership will see Mercedes use G42's software and solutions for critical insights. Additionally the agreement will also focus on talent development programmes, joint training, and innovation workshops. Both parties will also work to find new areas to deploy AI and use it to the team's advantage. The partnership will see the G42 logo present on the Mercedes race car and on the race helmets of both drivers and in the team garage during race weekends. Peng Xiao, Group CEO at G42, commented, "Modern motorsport and technology go hand-in-hand, especially when you consider the sheer magnitude of critical data that is generated during every race weekend. By combining exceptional human talent with advanced AI, big data analytics and computing power, we are in a position to optimise a wide range of processes, both on and off the track, enabling decision dominance and expanding the boundaries of what’s currently possible. We are very excited about this new partnership with the Mercedes-AMG PETRONAS Formula One Team and look forward to making our technical resources and expertise available to help them succeed.”
Aditya Chaudhuri

Qualcomm joins Mercedes F1 family

Qualcomm Technologies and Mercedes have announced a multi-year partnership, which will see the Mercedes F1 team up with Qualcomm’s brand Snapdragon. Mercedes will use Snapdragon’s platform to create fan engagement experiences, while also using Snapdragon and other Qualcomm technologies to increase their digital transformation and build a smart space at their campus in the UK....
Aditya Chaudhuri

Rodin Carlin signs Abbi Pulling for F1 Academy

British racing driver Abbi Pulling has been announced as the second driver by Rodin Carlin for the upcoming inaugural season of the F1 Academy series. Pulling will be partnering with compatriot Jessica Edgar, who was also recently announced as a Rodin Carlin racer.  Pulling took part in the Ginetta Junior Championship, the GT5 Challenge, the...
Staff

Nerea Martí joins Campos Racing for F1 Academy

Spanish motor racing team Campos Racing, who compete in Formula 3, the GP2 series, the GP3 series and Auto GP among others, have announced young Spanish driver Nerea Martí as one of their drivers for the upcoming F1 Academy season. 21-year-old Martí, who took part in the junior category at the 2017 Spanish Championship, raced...
Staff

Alfa Romeo announce new partnership with MASCOT

Alfa Romeo have announced a new partnership with workwear brand MASCOT. The partnership will see MASCOT provide the Swiss Formula One team with its products, which will also be present at Sauber’s headquarters in Hinwil, Switzerland. Additionally, the MASCOT branding will also be present on the team’s race car, driver race suits and on the...
Aditya Chaudhuri