Formula 1 News

British Formula One team Aston Martin have announced a new sponsorship deal with Citi Private Bank ahead of the 2023 Formula One season. The partnership is an extension of Citi’s long-standing partnership with two-time Formula One champion Fernando Alonso, who has joined the team ahead of the 2023 season, replacing Sebastian Vettel, who retired at...

India’s first-ever Formula E race, the Greenko Hyderabad E-Prix, has roped in integrated flat carbon steel manufacturer ArcelorMittal Nippon Steel (AM/NS) and Hyderabad based-racing group HMR as Official Race Partners.  The event already has energy transition and decarbonisation firm Greenko as the Title Partner, Red FM Telugu as the Exclusive Radio Partner, the State Bank...

British Formula One team Williams Racing have announced a new long-term partnership with leading manufacturer of oils and lubricants, Gulf Oil International.  Gulf will also partner the Williams Racing Driver Academy and the Williams Esports division, providing support to the junior drivers’ careers and provide industry access for all. Gulf will work with Williams on...

Filipino motor-racer Bianca Bustamante has been announced as the second driver for the inaugural season of the F1 Academy. Bustamante, who joined PREMA in the Formula 4 UAE Championship last season, competed in the W Series and was the top-rated rookie in the field. The 18-year-old finished a career-best ninth at the Miami Grand Prix...

Global leader in ecommerce technology, Rokt has been roped in by Austrian Formula One team Red Bull Racing as an Official Team Partner. Rokt and Red Bull will work together on multiple projects to foster greater diversity in Formula One and beyond. Rokt along with Red Bull will also work together to recruit female esports athletes for the Red Bull Racing team. Rokt will also become Title Partner of Red Bull Racing’s event celebrating International Women in Engineering Day. The partnership will see the Rokt logo present on the Red Bull race cars, driver suits, on the jerseys of the Red Bull Racing Esports team and also on various other team collaterals. Bruce Buchanan, CEO of Rokt, said, "Rokt and Oracle Red Bull Racing are both innovative, disruptive, mission-driven companies focused on our commitment to diversity, sustainability and being a force for good in our communities. We’re thrilled to partner with the Oracle Red Bull Racing team and align on our mission to unleash possibility, develop the careers of talented female ethletes and empower women in sports, engineering, ecommerce and other fields across the globe. Oracle Red Bull Racing is also making history this year by launching its F1 car here in the US—the first time any team has launched its car in the States—and the timing of this event makes our partnership even more exciting.”

The Greenko Hyderabad E-Prix have announced State Bank Of India as the Official Banking Partner of the Formula E event which will be held in Hyderabad on February 11, 2023. By joining on board as a sponsor for India's first ever Formula E race, SBI joins the likes of Red FM Telugu - the Exclusive Radio Partner, Emaar and Reliance Jio - Official Race Partners, who have been recently roped in as partners for the event. Energy transition and decarbonisation firm Greenko will serve as the Title Partner of the race with the race being renamed as the Greenko Hyderabad E-Prix. The Greenko Hyderabad E-Prix will be the first ever Formula E race to be held in India and will be the fourth race of the ongoing Formula E 2023 season.

Swiss motor-race driver Léna Bühler has been announced as the first-ever driver of the upcoming F1 Academy. Bühler will drive for ART Grand Prix in the F1 Academy’s inaugural season. Bühler, who started her career in motor-racing in BMX, switched to karting in 2016. In 2020, she made her single-seater debut at the Spanish Formula...

German motor-racer Mick Schumacher has been announced as a Reserve Driver for British Formula One team McLaren. Schumacher will join McLaren’s reserve driver pool. The decision comes following an agreement between Mercedes and McLaren, who already enjoy a close partnership, with the former providing the latter with Mercedes power-units.  Schumacher, who drove for Haas in...

The Sauber Group has released a statement, revealing that German automotive manufacturer Audi has acquired a minority stake in the Swiss motorsport engineering company. With this agreement, Audi has taken its first steps towards entering Formula One. The company is all set to enter F1 in 2026, with Sauber acting as its strategic partner. The...

Swiss Formula One team Alfa Romeo have announced a new multi-year partnership with entertainment and lifestyle brand Stake. The new partnership will see Stake join as the Title Partner of the team; the team will therefore be renamed to “Alfa Romeo F1 Team Stake”.  Stake is aiming to reach out to wider audiences through this...