Football News

French Football Federation signs Konami deal for eFootball licensing

The French Football Federation (FFF), the national soccer organisation of France, and Konami have entered multi-year cooperation to licence a variety of rights for the video game developer’s eFootball franchise.  As Konami becomes the official partner of the French national soccer team’s football video game, the collaboration includes commercial, imagery, and activation rights. FFF will...
Bhavya Das

FC Barcelona announce another sale of 24.5% of Barça Studios to Orpheus Media

Barcelona has officially announced a transaction worth €100 million ($102.9 million), in which the Spanish soccer giants would give up a 24.5% ownership in its internal Barça Studios content centre to Orpheus Media, a production business led by Catalan media billionaire Jaume Roures. The transaction follows one similar to it with Socios that was finalised...
Bhavya Das

OneFootball to live stream Serie A matches in UK and Ireland

The Italian Serie A and digital soccer platform OneFootball have expanded their collaboration to offer live streaming in the UK and Ireland.  The two-year agreement, reached by the media rights partner of the Italian top division, Infront, supplements the deal with pay-TV broadcaster BT Sport and includes 38 live matches every season made available to...
Bhavya Das

Son Heung-min teams up with Calvin Klein

South Korea senior men’s national football team captain and Tottenham Hotspur star Son Heung-min has been announced as Calvin Klein’s latest brand ambassador in South Korea. Son will kick off his partnership with Calvin Klein by featuring in the brand’s 2022 Fall campaign, where he will be promoting Calvin Klein’s latest collection, including sustainable clothing...
Aditya Chaudhuri

Crystal Palace announce BK8 as Official Asian Betting Sponsor 

For the 2022–23 season, Premier League club Crystal Palace have named BK8 their Official Asian Betting Sponsor.  LED advertisements during Palace home games and player activation videos broadcast in Asia are both included in the arrangement with the Asian online betting company.  In accordance with the conditions of the agreement, BK8 will also assist Palace...
Bhavya Das

Ligue 1 Sponsors 2022-23

This article contains information regarding the organisations enjoying a strong branding presence across Ligue 1’s physical and digital assets as its sponsors and partners for the 2022-23 season. Also Read – Bundesliga Sponsors 2022-2023 TITLE PARTNER Uber Eats The US-based food delivery platform signed a title sponsorship deal with Ligue 1 ahead of the 2020/21...
Rahul Naresh

TeamViewer pulls plug on Manchester United deal

Just a year into its deal with English football club Manchester United, TeamViewer has decided to not renew the partnership beyond the ongoing term. TeamViewer signed a five-year contract with Manchester United ahead of the 2021-22 season to become the principal partner of the club and replace Chevrolet as their front-of-matchday-shirt sponsor for the team....
Bhavya Das

Virgil van Dijk joins Tundra Esports

Liverpool defender Virgil van Dijk has been announced as a brand ambassador and shareholder of London-based esports organisation Tundra Esports.  As brand ambassador, Van Dijk will help the organisation grow its brand and go global while also providing support and mentorship to its professional esports players. The announcement of the Netherlands international’s onboarding was made...
Aditya Chaudhuri

Tottenham Hotspur announce Science in Sport as Official Performance Solutions Partner

Tottenham Hotspur, an English football team, has selected Science in Sport (SiS) as their first official performance solutions partner on August 2, 2022. In this four-year contract, SiS will supply the Premier League squad with products and a customised performance solutions framework that will help the team develop its nutrition plan. Spurs will hire personnel to assist SiS in creating the programme, which will be overseen by Emma Tester, the club's head nutritionist. In exchange, SiS will receive brand exposure on water bottles and coolers as well as branding promotion at the club's training facility and at its home stadium, the Tottenham Hotspur Stadium. The club's recently created streaming service, Spursplay, will contain SiS-branded material that shows how the company's goods are used.
Aditya Chaudhuri