News

Mutua Madrid Open nets Lacoste partnership

French retail brand Lacoste has been announced as an Official Partner of the Mutua Madrid Open. The three-year partnership sees Lacoste join as the tournament’s Official Footwear and Apparel Sponsor. Lacoste aims to bring its vision of tennis and fashion sport together through the partnership. The French brand will be providing apparel to the line...
Aditya Chaudhuri

S8UL announces PUBG New State line-up

Much to the excitement of its fans, S8UL announces its third esports line-up, this time for the increasingly popular gaming title PUBG New State. With this news, S8UL has entered Krafton’s second battle royale game and now has a presence in three of the industry’s top titles: Pokemon Unite, BGMI, and New State. As New...
Aditya Chaudhuri

Phygtl. partners with FIFA to power new fan experiences for FIFA World Cup Qatar 2022 

Phygtl., an augmented-reality-based social experience provider, has partnered with FIFA to kick off football in the AR world. The partnership will give fans the opportunity to experience the FIFA World Cup 2022 Qatar on a brand-new platform.  Phygtl.’s AR platform allows fans to join forces to co-create a global reward: The Golden-Globe-Football. Users acquire a...
Bhavya Das

Varun Kumar exclusive: Return to the Indian hockey team and tackling Graham Reid’s challenge

Only a few days after the gold-medal match in Birmingham, Varun Kumar found out that he had been dropped from the Indian core-group for FIH Pro League Season 4. After a poor showing that included two yellow cards and some defensive lapses against England and Australia at the Commonwealth Games, Kumar was asked to make...
Staff

Qatar bans in-stadium beer sale at FIFA World Cup 2022

Qatar has announced a ban on sale alcoholic beverages inside stadiums just days before the start of the FIFA World Cup 2022. Budweiser, the American beer company that has had an long-term arrangement with FIFA since 1986 and was formerly the only brand authorised to sell beer in Qatar, could make a case of violation...
Bhavya Das

Iran national football team sponsors 2022

This article contains information regarding the organisation(s) enjoying a strong branding presence across the Iran men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Football Federation Islamic Republic of Iran.Name of the football association: Football Federation Islamic Republic of Iran (FFIRI) Also Read – FIFA Men’s World Cup...
Bhavya Das

Qatar national football team sponsors 2022

This article contains information regarding the organisations enjoying a strong branding presence across the Qatar men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Qatar Football Association. Name of the football association: Qatar Football Association (QFA) Also Read – FIFA Men’s World Cup Qatar 2022 Sponsors Official Kit...
Bhavya Das

Saudi Arabia Football Team Sponsors

This article contains information regarding the organisations enjoying a strong branding presence across the Saudi Arabia men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Saudi Arabian Football Federation.Name of the football association: Saudi Arabian Football Federation (SAFF) Also Read – FIFA Men’s World Cup Qatar 2022 Sponsors Kit...
Staff

Russell takes home maiden win in Brazil

George Russell scored his maiden Formula One victory as Mercedes took home their best-ever result of the season, finishing one-two, with Lewis Hamilton in second place. Ferrari’s Carlos Sainz finished third ahead of his teammate Charles Leclerc. Fernando Alonso finished fifth in front of Max Verstappen, Sergio Pérez, Esteban Ocon, Valtteri Bottas and Lance Stroll,...
Aditya Chaudhuri

Aston Martin teams up with XP

Brazilian investment management firm XP has been roped in by British Formula One team Aston Martin as their Official Global Financial Services Partner.  The multi-year partnership will see XP gain international recognition through Aston Martin as the company aims to showcase its product portfolio.  As part of the deal, XP’s branding will also be present...
Aditya Chaudhuri
1 ... 34 35 36 ... 46